FOR IMMEDIATE RELEASE
Urban Apothecary Draw the Line Lip Liner
CHICAGO, IL, April 15, 2007 - Urban Apothecary Inc
Take your mouth from slender to stout with our
double-duty luscious liner.
Draw The Line Lip Liner contours your kisser with an
antioxidant-loaded color at one end, and a tapered brush
to smooth that hue at the other. Available in nine
long-lasting, waterproof, shades thatíll emphasize your
smile for more than awhile.
provide powerful anti-oxidant protection and keep lips healthy.
the lips by neutralizing free radical damage and help to
prevent accelerated aging, particularly from sun damage,
smoking and pollution.
Flower Wax: This fragrant, pink-flowering plant
yields rose petals that provide the precious rose
essential oil, regarded to be more precious than gold.
Rose oil consists of over 400 components of essential
oils, not all of which have been identified to date. In
Greek mythology roses are associated with the love
goddess, Venus, as well as a symbol for resurrection.
Romans associated roses with romance and happiness,
crowning marital partners with rose wreaths and
scattering them at the feet of heroes. This prized oil
possesses harmonizing aroma therapeutic properties,
promoting inner relaxation, balance and sleep. It is
also one of the most beneficial and skin-friendly
natural essential oils. Rose oil is also known for its
healing and antiseptic properties.
Hyaluronate: Natureís powerful skin-plumper attracts
water like a magnet, making lips appear more voluptuous.
Extract: This annual herb, also known as German
Chamomile or Wild Chamomile, blooms small white flowers
between May and August. It is found throughout Europe,
except in the extreme north, and throughout northern
Asia. The flowers of this plant possess gentle healing,
soothing and anti-inflammatory properties.
Apothecary is a complete line of artisan cosmetics that
are truly addictive. Genuinely healthy makeup, Urban
Apothecary products are beautiful inside and out, made
using nurturing and nourishing botanicals. Working with
nothing less than the best when developing and blending
color stories, Urban Apothecary strives to combine the
restorative qualities within micronized mineral makeup
with the additional nourishment of cosmeceuticals
(vitamins, antioxidants, enzymes, trace elements, amino
acids) that skin craves for truly fresh color. The
potent blend of natural ingredients dramatically evens
out imperfections and instantly improves skin tone
while rejuvenating skin. Aromatherapeutic pure plant
extracts and essential oils work to stimulate
circulation and boost overall wellbeing. The result? A
natural glow. Urban Apothecary will keep cheeks
flushed, lips perfectly lush and skin flawless.
Apothecaryís color line consists of 305 stunning shades
in five categories; face, lips, eyes, multi-use and a
bevy of professional power tools. Urban Apothecary is
currently being sold to upscale apothecaries, specialty
stores and boutiques as well as world famous spas and
resorts nationwide as well as Amazon.com. To learn more about Urban